How does a brochure help you to market your services?
Did you know that a majority of organizations still make use of brochures? Yes, it is in fact true. Even in today's technology-driven world where everything is at your fingertips (thanks to the Internet!), brochures albeit traditional still continue to firmly hold their ground as an integral part of printed marketing collateral.
A brochure is a tangible marketing tool and if made creatively, will definitely be a collectible item that your target audience will love to collect and take home. And as you know, anything that looks tempting is bound to attract attention and compel people to at least browse through.
What should you remember when marketing with brochures?