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Showing posts from July, 2016

Trends in Digital Advertising

As the technology is elevated to new scales, we see a surge of novel trends barging into the world of corporate.  Today the digital arena we breathe-in, is enchanting the common people.  The beguiled people are taking-in the new trends to their core. Let us see some of very affective trends that are sounding loud. 
Corporate Videos: Today we see more and more corporate videos which are going viral.  Corporate videos, either animated or live shot, generally comes with a creative story imbibed with touchy elements and social messages. People prone to emotions, invariably like and in turn share it on social media.  This very act makes a corporate video go viral and give a massive exposure to products or services.
Podcasts: Podcasts can generally be an audio or video file, which are used to broadcast episodic programs or stories.  Today, the corporate world is using Podcasts as one of their marketing tools. One can see/hear various Podcasts on web media and smartphones. Starting from an …